Client: Imperfect Foods
Role: Executive Producer, Co-Director
Type: Social Brand Campaign
Imperfect Foods connected with Padma Lakshmi, a brand ambassador, to create compelling content showcasing the sustainability process behind the produce included in the Imperfect Boxes. The piece “Behind the Box” take a look at the types of foods included in the box but most important the commitment that IF has to their farmers, consumers and overall food system in efforts to build a more sustainable way to shop and consume.