Client: Toyota

Event(s): Various Lifestyle & Music Festivals including: Lollapalooza, Stagecoach, Life is Beautiful, FYF, Day for Night, and more.

Role: Executive Producer, Creative Director, Account Director, Talent Management.

Years working with the brand: 10+

Description: Toyota has a strong foothold in Music as the automotive leader in the space for 10+ years. Each year a tour of festivals are approved and as are various themes and activations to engage consumers at each event. Toyota Music Den is the brands most popular and well attended activation as part of the larger footprint along with one off events and activations.